About Us

Reign & Shine is finally your premier destination for discount, affordable, quality fashion that fits true to size. Established in 2023 and taking off in 2025 in Massachusetts, we are focused on bringing everything you need to come out of the gloom and break through like a sunburst. With our website being updated weekly with new merchandise, we are sure there is something for everyone.

We are looking forward to providing you the best shopping experience and look forward to having you as a valued customer.

Jacqueline A. Rodriguez

Founder of Reign & Shine